Identifying Political Deepfakes in Social Media Using AI

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2024 US Presidential Election

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Our cause

The cost of creating and distributing deepfakes has plunged sharply during one of the most important political elections in history.

AI-based forgery will grow explosively due to the increased availability of generative AI and associated tools that facilitate manipulating and forging video, audio, images, and text.

The Problem

Notable Deepfakes

Trump's Charges Dropped
A deepfake of Manhattan District Attorney Alvin Bragg clearing Trump of all charges and resigning
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Appeared in
Taylor Swift with Trump Flag
Altered video showing Taylor Swift displaying flag saying 'Trump won'
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Appeared in
Moscow terrorist attack
Fake video of Ukraine’s top security official claiming responsibility for the Crocus Center terrorist attack broadcasted by a Russian TV channel
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Appeared in
Trump on Epstein Plane
Generated image of Trump with minors on the private plane of a convicted sex trafficker
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Trump Arrest
False arrest photos over indictment about alleged hush money payments
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Trump Mugshot
An AI-generated booking mugshot
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Biden on Israel-Hamas
A generated image posted during the Hamas attack
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Papal Fashion
The Pope sports a designer makeover courtesy of Midjourney
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Biden Robocall
Biden voice clone urging voters not to turnout during primary election
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Kate Middleton
Manipulated Mother's Day family photo heightens health speculation
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Indian PM
Indian Prime Minister Narendra Modi voice cloned into 30 regional languages
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Appeared in

Our Solution

2 min product demo

The Team

Oren Etzioni

Founder

Dr. Oren Etzioni is the founder of TrueMedia.Org, a non-profit fighting political deepfakes. He was the Founding Chief Executive Officer at the Allen Institute for AI (AI2), having served as CEO from its inception in 2013 until late 2022.

He is Professor Emeritus at the University of Washington where he helped to pioneer meta-search, online comparison shopping, machine reading, and open information extraction. He has authored several award-winning technical papers, achieving an H-index of 100 (100 technical papers each cited over 100 times).

Finally, he is a technical director of the AI2 Incubator and a Venture Partner at Madrona. He has founded several companies including Farecast (acquired by Microsoft).

James Allard

Operations

Kathy Thrailkill

Operations

Michael Bayne

Engineering

Aerin Kim

Engineering

Steve Geluso

Engineering

Molly Norris Walker

Product + Design

Arthur Min

Partnerships

Oren Zamir

Research

Devon Ukrainec

Research

Garrett Camp

Advisor

Vitor Lourenco

Advisor

Non-profit,
non-partisan, free.

Found any political deepfake content?

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The Scientific Advisory Board

Renee DiResta

Research Manager, Stanford Internet Observatory at Stanford University

Darrell M. West

Senior Fellow, Center for Technology Innovation, Douglas Dillon Chair in Governmental Studies

Kate Starbird

University of Washington Professor and Co-Founder of the Center for an Informed Public

Jevin West

University of Washington Associate Professor and Director of the Center for an Informed Public

Siwei Lyu

SUNY at Buffalo Professor, Director Media Forensic Lab, Center for Information Integrity

Wael AbdAlmageed

Clemson University Professor, Founding Director USC Visual Intelligence and Multimedia Analytics Lab